Field Notes
Notes from the build.
Working notes from building ToDidIt, plus the occasional piece on productivity, working with AI, and the science of getting things done.
Less to-do. More to-did.
Why most task apps measure failure, and what changes when the default view celebrates what you finished instead.
May 11, 2026
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Didi's four layers: Capture, Celebrate, Clarify, Compose
How an AI partner shows up in a task app without becoming a chatbot. The product principles behind every Didi surface in ToDidIt.
Coming soon
Why AI is metered, not bundled per-seat
The To-Did Ledger explained. Why a flat workspace price plus usage-based AI beats every alternative we tried.
Coming soon
Three levels deep, no further
Why ToDidIt caps the task hierarchy at Project, Task, Subtask, Sub-subtask. The case for a shallow tree.
Coming soon
The science of finishing
What studies on completion bias, the Zeigarnik effect, and the IKEA effect tell us about why finishing matters more than starting.
Coming soon
Working with a calm AI
Notes on prompting Didi to be specific and warm without being sycophantic. The tone-of-voice rules behind the Daily Recap.
Coming soon
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